How to Create a WOW Statement Essay
You can make a WOW statement in three sentences. It should be short enough to convey a single concept in thirty seconds. Use visual language and a catchy phrase to captivate your reader. Moreover, your statement must be true! If it is not, you will have a difficult time getting an audience’s attention.
Creating a WOW statement can be quite easy. Compared to learning a 60-second speech, it is a much easier task. It focuses on capturing the company’s essence and creating interest in the audience. It can be spoken or written. However, it is best to have an outline before you begin.
When writing a WOW statement, avoid jargon. It should be easy to understand for an average person. You do not want to make your audience guess. Use a conversational tone to show you know what you’re talking about. Don’t make it sound like you’re describing an obscure, complicated procedure. Your audience won’t appreciate your jargon or specialized terms. The ultimate goal is to sell, so it should be clear and easy to remember.
While this might sound like a daunting task, it’s important to remember that over 90% of college essays are not “wow” essays. Many students gain admission to the 2000-plus four-year colleges in the US without writing a WOW statement essay. It doesn’t mean that students without a WOW statement essay aren’t qualified to attend top schools. Students with WOW statements have the edge over those with typical essays.